NuraStats gives you all the website insights you need — without cookies, without compromising your visitors' privacy, and without a complex interface that takes weeks to learn.
Everything your website needs to understand its audience — built with privacy at the core, not as an afterthought.
NuraStats is fully cookieless by design. We never store cookies or any persistent identifiers on your visitors' devices. This means no cookie consent banner is required on your website — saving you development time and improving the visitor experience.
Your visitors are never tracked across websites, never profiled, and never sold to advertisers. NuraStats uses anonymous aggregated data only. Each visitor's identity is never stored — we use daily-rotating hashes so even we cannot trace a visit back to an individual.
Unlike Google Analytics — where your data feeds Google's advertising machine — NuraStats keeps your data yours. We do not share, sell, or use your analytics data for any purpose other than showing you your stats. You can export or delete your data at any time.
Everything you need is visible at a glance on a single, clean dashboard. No need to dig through dozens of menus, reports, or settings. NuraStats is simple enough for beginners but powerful enough for professionals — with funnels, goals, campaigns, entry/exit pages, and more.
Track pageviews, unique visitors, referral sources, devices, browsers, countries, entry & exit pages, visit depth, time on page, campaigns (UTM), custom events, goals, and conversion funnels — all in one place, with no extra integrations or plugins required.
See who is on your website right now with NuraStats Live. Monitor real-time visitors, their active pages, and traffic sources as they happen. Perfect for monitoring the impact of a new blog post, a social media campaign, or a product launch the moment it goes live.
NuraStats is designed from the ground up to comply with the strictest privacy regulations globally — including GDPR (EU), CCPA (California), and PECR (UK). Because we collect no personal data and use no cookies, you can run NuraStats without a privacy policy update or cookie consent flow.
The NuraStats tracking script is under 2 KB — roughly 45x smaller than the Google Analytics GA4 script. It loads asynchronously and never blocks page rendering. The result: zero measurable impact on your Core Web Vitals, page speed scores, or user experience.
Add all your websites to a single NuraStats account and switch between them instantly. Perfect for agencies, freelancers, and businesses managing multiple properties. Each site gets its own isolated analytics with independent settings and data retention.
Simple, privacy-respecting analytics vs a complex advertising data machine. Here is how they compare.
| Feature | NuraStats | Google Analytics (GA4) |
|---|---|---|
| Privacy-first design | Yes, built-in | No — data is used for ads |
| Uses cookies | Cookieless | Yes, requires cookie consent |
| Cookie consent banner required | Not required | Required in many jurisdictions |
| GDPR / CCPA / PECR compliant | Fully compliant | Requires configuration & consent |
| Script size | < 2 KB | ~90 KB (45x larger) |
| Impact on page speed | None | Noticeable, especially on mobile |
| Ease of use | Simple, one-page dashboard | Complex, steep learning curve |
| Real-time stats | Yes, true live view | Limited, 30-min delay in reports |
| Data ownership | 100% yours | Shared with Google's ecosystem |
| Data used for advertising | Never | Yes |
| Bounce rate / time on page | Yes, built-in | Requires additional setup in GA4 |
| Campaign tracking (UTM) | Yes | Yes |
| Funnels & Goals | Yes | Yes, but complex to configure |
| No vendor lock-in | Export & delete any time | Data trapped in Google ecosystem |
| Setup time | Under 5 minutes | Hours to configure properly |
This is one of the most common questions we get, and it is a fair one. The short answer: Google Analytics is free because you are the product.
Google offers Analytics at no charge because the data your visitors generate is enormously valuable to Google's core advertising business. Every page view, every user journey, and every conversion event collected by Google Analytics feeds into the same system that powers Google Ads, audience targeting, and remarketing campaigns — generating hundreds of billions of dollars in revenue each year.
NuraStats takes the opposite approach. We do not sell your data. We do not share it with advertisers. We do not use it for any purpose other than displaying your analytics. Our business model is simple and transparent: you pay us a fair subscription fee, and in return you get a privacy-respecting analytics tool that works for you — not for us.
This is actually better for you as a website owner. With Google Analytics, you are sharing your visitors' behavioural data with a competitor (if you run any kind of online business). With NuraStats, that data stays private — between you and your visitors.
We also offer a free plan so you can try NuraStats on a real website with no credit card required. If you like it and need more capacity, you can upgrade at a price that reflects the actual cost of running a privacy-respecting, independent analytics product.
Join thousands of website owners who have made the switch to privacy-first analytics. Set up in under 5 minutes.